Inom

Sellers

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Advantages

METHOD

The auction guarantees a well-defined sale time and concentrates all interested parties in the same time frame: thus maximising the value of the property and avoiding the classic sale stalemate.

MARKETING

Reach a global audience and differentiate your property with our strategic and targeted property marketing process, maximising its potential and perception.

TRANSPARENCY

Our format makes the terms and conditions clear to the parties, who are able to keep the entire auction process under control, without the hassle of negotiating offers and counteroffers.

FEES

We know the value of our service, that is why our fees are only recognised when we reach the target and the service is free of charge for the selling party.

Selection protocol

Our team of experts will evaluate the proposed properties according to the selection protocol to assess the suitability of the properties to INOM standards.
In the event of a positive evaluation, we will proceed to the technical-legal checks, so as to ensure a quick and unbureaucratic sale.

Planning, outfitting and content production

After establishing the conditions, dates and steps of the sale, ad-hoc marketing content for the property is designed.
Our team will produce the best film and web content.
All this, only after having made the house a dream by outfitting it with the best design brands.

Open Houses and events

Exclusive events and open houses dedicated to interested parties will be organised, designed to increase the perception of the property, enhancing the value of the property and its lifestyle, with the aim of closing the sale at the best price.

Auction process

The real-time auction, both physical and online, allows interested parties from anywhere in the world to participate.
Potential buyers and sellers will witness live bidding and the closing of the sale, thus ensuring transparency and impartiality.

Report

The digital platform, the predefined sale timeline and the bidders concentrated in the same time frame are elements that are difficult to achieve in the traditional buying and selling process.
These elements make it possible to obtain equally unique evaluations and market statistics: INOM allows you to track the conversion of the entire sales process, starting from the uploading of the property onto the platform to the closing of the auction

Customer service

Need more information? Contact our customer service for all the assistance you need.

How we position ourselves

TRADITIONAL SALES
Inom Luxury Auctions
INSIGHTS
FEES
Agreements between the parties
No variation

INOM does not interfere in the agreements made between the parties.
Platform fees are only recognised by the buying party

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TIMELINESS
More than 10 months on average
Less than 3 months

Long time lags on the market damage the perception of the property and lead to a stalemate in the sale and devaluation.
With INOM the timing is predefined. The auction follows a fixed period of public display and a short period afterwards to complete the formalities of the sale.

Read more

SALE PRICE
Downward offers
Upward bids

In traditional sales, the final price is almost always lower than the asking price.
Through the auction method, with INOM, the sales price can exceed the asking price.

Read more

TRANSPARENCY AND CONTROL
Limited
Total

In traditional sales, there is usually internal management of offers, often with limited transparency and control.
With INOM you are always in control of the entire sales process and the progress of the auction.

Read more

AWARENESS
Relative
High

In traditional sales, bidders are staggered in time.
INOM, through the auction method, allows all interested parties to be brought together in the same time frame and the purchase price is the direct response of the market.
This process makes the seller aware of the value of his property and leads him to take the offer received seriously.
There is also always the possibility of setting a reserve price to protect the seller.

Read more

MARKETING
Standard
Targeted

The perfect buyer is found with perfect marketing.
That’s why INOM supports clients with customised, targeted marketing to optimise sales.

Read more

MARKET EXPOSURE
Possibility of stalling
Predefined timeframes

Nothing is worse for a luxury property than to remain on the market for several months and suffer continuous price decreases. This induces interested parties to wait for further decreases.
Auctioning, on the other hand, is attractive because of the starting price and encourages interested parties to participate by the closing date.

Read more

PROPERTY VISITS
Standard
Targeted and combined with events

In traditional sales, much emphasis is often placed on multimedia content, leaving out the physical enhancement of the property.
INOM enhances the value of the property and its lifestyle in order to conclude the sale at the best price.
Events and visits to the property are targeted to bring a dream come true, thus maximising potential and perception.

Read more

TERRITORIAL LIMITS
Slow down negotiations
Absent

Compared to traditional selling, INOM provides the first exclusive platform offering all services and content to those who wish to follow every step of the buying and selling process, even from the other side of the world..

Read more

TECHNICAL ISSUES
Cause delays
Preventive checks

Buying and selling can sometimes be delayed due to technical issues or late bureaucratic checks.
Properties on INOM are always checked before they are published on the platform.
.

Read more

FEES
TRADITIONAL SALES :
Agreements between the parties
INOM LUXURY AUCTIONS:
No variation
INSIGHTS :

INOM does not interfere in the agreements made between the parties.
Platform fees are only recognised by the buying party

Read more

TIMELINESS
TRADITIONAL SALES :
More than 10 months on average
INOM LUXURY AUCTIONS:
Less than 3 months
INSIGHTS :

Long time lags on the market damage the perception of the property and lead to a stalemate in the sale and devaluation.
With INOM the timing is predefined. The auction follows a fixed period of public display and a short period afterwards to complete the formalities of the sale.

Read more

SALE PRICE
TRADITIONAL SALES :
Downward offers
INOM LUXURY AUCTIONS:
Upward bids
INSIGHTS :

In traditional sales, the final price is almost always lower than the asking price.
Through the auction method, with INOM, the sales price can exceed the asking price.

Read more

TRANSPARENCY AND CONTROL
TRADITIONAL SALES :
Limited
INOM LUXURY AUCTIONS:
Total
INSIGHTS :

In traditional sales, there is usually internal management of offers, often with limited transparency and control.
With INOM you are always in control of the entire sales process and the progress of the auction.

Read more

AWARENESS
TRADITIONAL SALES :
Relative
INOM LUXURY AUCTIONS:
High
INSIGHTS :

In traditional sales, bidders are staggered in time.
INOM, through the auction method, allows all interested parties to be brought together in the same time frame and the purchase price is the direct response of the market.
This process makes the seller aware of the value of his property and leads him to take the offer received seriously.
There is also always the possibility of setting a reserve price to protect the seller.

Read more

MARKETING
TRADITIONAL SALES :
Standard
INOM LUXURY AUCTIONS:
Targeted
INSIGHTS :

The perfect buyer is found with perfect marketing.
That’s why INOM supports clients with customised, targeted marketing to optimise sales.

Read more

MARKET EXPOSURE
TRADITIONAL SALES :
Possibility of stalling
INOM LUXURY AUCTIONS:
Predefined timeframes
INSIGHTS :

Nothing is worse for a luxury property than to remain on the market for several months and suffer continuous price decreases. This induces interested parties to wait for further decreases.
Auctioning, on the other hand, is attractive because of the starting price and encourages interested parties to participate by the closing date.

Read more

PROPERTY VISITS
TRADITIONAL SALES :
Standard
INOM LUXURY AUCTIONS:
Targeted and combined with events
INSIGHTS :

In traditional sales, much emphasis is often placed on multimedia content, leaving out the physical enhancement of the property.
INOM enhances the value of the property and its lifestyle in order to conclude the sale at the best price.
Events and visits to the property are targeted to bring a dream come true, thus maximising potential and perception.

Read more

TERRITORIAL LIMITS
TRADITIONAL SALES :
Slow down negotiations
INOM LUXURY AUCTIONS:
Absent
INSIGHTS :

Compared to traditional selling, INOM provides the first exclusive platform offering all services and content to those who wish to follow every step of the buying and selling process, even from the other side of the world..

Read more

TECHNICAL ISSUES
TRADITIONAL SALES :
Cause delays
INOM LUXURY AUCTIONS:
Preventive checks
INSIGHTS :

Buying and selling can sometimes be delayed due to technical issues or late bureaucratic checks.
Properties on INOM are always checked before they are published on the platform.
.

Read more

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